Christina McHale in Bleacher Report
Christina McHale Playing Major Role in Rise of Female Sponsorships in Sports
Sponsorships for women in sports have been slowly improving over the past several years. Maria Sharapova, Serena Williams and Danica Patrick definitely set the bar high, but there are others who are making strides that deserved to be recognized.
American tennis player Christina McHale is the perfect example of the rise of female sponsorships in sports.
McHale is currently ranked No. 36 in the world and No. 2 in the United States. She has defeated the likes of No. 4 Petra Kvitova and No. 23 Shuai Peng this year.
he 20-year-old from Teaneck, New Jersey is certainly on the rise in women’s tennis and companies have recognized the positive image she would bring to their company.
Since the age of 15, McHale has been involved with two sponsorships. Her latest deal, Buddy Fruits, is something that she has been involved with for the past two months.
They are a company which makes all natural healthy fruit snacks in the form of really convenient squeezable pouches and fruit bites,” McHale said. “I love to eat them not only on the court for extra energy, but also at home or on the road as a snack. I am thrilled to be associated with them.
If McHale continues to improve as a professional tennis player, more sponsorship opportunities will follow.
The opportunity for her to thrive is there. It’s up to her to see how far she can take it.